What You’ll Do:

1. Growth Strategy Design

• Lead the development of a full lifecycle growth system for exchange users, covering user acquisition, activation, retention, and re-engagement, with quantifiable growth objectives.
• Design precise operational strategies based on user segmentation (e.g., direct customers/agents/KOLs) to enhance user conversion rates and the accumulation of platform assets.

2. Data-Driven Optimization

• Utilize data methods such as A/B testing, funnel analysis, and attribution models to diagnose growth bottlenecks and iterate product solutions (e.g., referral rewards, trading competitions, Staking products, etc.).
• Monitor key metrics: CAC/LTV, NPS, DAU/MAU, deposit/withdrawal conversion rates, transaction frequency, etc., and produce growth experiment reports.

3. Function Implementation and Collaboration

• Lead the development of growth features (e.g., referral systems, task systems, VIP benefits) and coordinate with technical, operational, and design teams to implement the solutions.
• Collaborate with the marketing team to design data tracking plans to assess channel effectiveness (e.g., social media/KOL/airdrop events, etc.).

What We’re Looking For:

• Over 3 years of experience in digital currency exchange products: Deep understanding of exchange business logic (spot/contract/wealth management/derivatives), user behavior, and industry growth strategies.
• Proficient in using data analytics platforms (Amplitude/Mixpanel/Google Analytics).
• Experience in attribution analysis and user segmentation modeling.
• Proven track record of growth: Successful cases demonstrating improvement of core metrics through product initiatives (e.g., 30%+ DAU growth, 20%+ increase in retention rate).

Preferred Qualifications

• Familiarity with on-chain data analytics tools (Dune Analytics/Nansen);

• Experience with user growth projects in DeFi and Web3;

Why Join Ourbit? 

• Leading global Meme Web3 trading platform.
• Team members from over 20 countries, international working environment.
• Rapid growth, seeking ambitious and talented individuals to join.
• Flat management structure, high efficiency, and quick execution.
• Competitive salary and benefits.
• Blockchain and digital assets are reshaping the future of finance, now is the time to join!