Bachelor’s Degree in Marketing, IT or related field preferred
1–3 years of relevant experience
High School Diploma/GED
Bachelor’s Degree in Marketing, IT, or related field
Knowledge of the digital industry and basic understanding of digital KPIs
Familiarity with digital media platforms (e.g., Google Marketing Platforms, Facebook) is a plus
Experience working with ad tags, basic HTML, and rich media is a plus
Excellent oral and written communication skills
Knowledge of the digital advertising industry
Description:
Set up and traffic campaigns in various platforms including Google Marketing Platforms, Meta & Social, and automated reporting platform.
Generate, implement and troubleshoot all tracking tags (audience, conversion, 3rd party pixels) across all media channels
Complete test bookings to ensure proper tag implementation
Coordinate with relevant internal teams to ensure timely and accurate tag
Focus on timeliness and quality in campaign launches for clients, including correct linkage between all platforms, and Amadeus Intranet platforms, and following all quality guidelines for campaign management, including amendments post launch (creative's swap, etc.).
Post launch assistance in regards to delivery.
Confirm that all assets are in compliance with site specifications and properly functioning.
Use best practices while building campaigns in various platforms.
Remain up-to-date on technology and Industry business through trade publications, newspapers and web sites, and assessing the potential impact of industry events/trends on the business. Support the evaluation, testing and implementation of new media networks and partners