About PixelMine OPC

• PixelMine OPC is an innovative tech startup building a next-generation decentralized social networking app. Our platform empowers users to connect and share freely, with full ownership and control of their data a new era of privacy-focused, community-driven social networking.

About the role:

• We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a pivotal role in supporting the marketing department by coordinating campaigns, managing projects, and ensuring seamless execution of marketing strategies. This position requires excellent organizational skills, creativity, and the ability to work collaboratively in a fast-paced environment.

• Content Marketing & SEO
• Develop and manage PixelMine’s blog and resource hub, creating high-quality, SEO-optimized content to drive organic traffic.
• Research and implement effective keywords to improve website visibility on search engines.
• Email Marketing
• Build and maintain an email list by designing lead magnets like free trials or exclusive features.
• Create segmented email campaigns to nurture leads and convert them into active users.
• Market Research & Data Analysis
• Conduct in-depth market research to identify user needs, industry trends, and competitor strategies.
• Analyze collected data to refine marketing strategies and improve campaign effectiveness.
• PR & Media Outreach
• Establish relationships with tech blogs, news outlets, and startup platforms to feature PixelMine in articles or reviews.
• Write press releases about product updates, milestones, or funding announcements.
• Event Coordination
• Plan and execute webinars or workshops showcasing PixelMine’s features and benefits.
• Represent PixelMine at industry events or conferences to network and promote the platform.
• Partnership Development
• Collaborate with complementary businesses for cross-promotional opportunities.
• Develop affiliate programs to incentivize referrals from users or partners.

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–3 years of experience in marketing roles (startup experience preferred).
• Strong understanding of content marketing, SEO, and email marketing strategies.
• Excellent written and verbal communication skills with a knack for crafting compelling narratives.
• Proficiency in tools like Google Analytics, Google Workspace tools, and design software (e.g., Canva or Adobe Creative Suite).
• Highly organized with exceptional attention to detail and multitasking abilities.
• Ability to work independently in a fast-paced startup environment.