BC Marketing Concepts, Inc. Local Transport Marketing Expert

Local Transport Marketing Expert

BC Marketing Concepts, Inc.

面議

现场办公 - 馬卡蒂應屆畢業生/學生本科全職

簡介

Job Title: Local Transport Marketing Expert (1)

Job Summary

We are seeking a highly creative and experienced Local Transport Marketing Expert to develop and execute innovative marketing and advertising campaigns to promote our transport services. The successful candidate will be responsible for leading marketing initiatives, utilizing audio/visual tools to convey our brand message, ensuring compliance with local advertising procedures, and driving ridership growth. Experience in transport-related marketing is a significant plus.

Responsibilities

Support Transport Marketing Specialist
Develop marketing and branding campaigns to publicize Davao Bus (along with Communications/Branding Specialist)
Develop passenger information scheme at stops, terminals, and buses
Collaborate with local stakeholders to promote Davao Bus including special advertising campaigns, public events, and collaborations/partnerships
Cultivate positive client and customer relations
Conduct research to develop updated strategic marketing plans
Develop corporate partnerships including advertising at terminals, bus stops, etc

Qualifications

Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 10 years of experience in marketing and advertising, with a proven track record of success.
Experienced in undertaking and leading marketing and advertising campaigns.
Adept at using audio/visual tools to create engaging marketing content.
Knowledgeable in local advertising procedures (e.g., Ad Standards Council regulations).
Excellent communication, presentation, and interpersonal skills.
Strong analytical and problem-solving skills.
Ability to work independently and as part of a team.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Preferred Qualifications

Experience in transport-related marketing.

Project duration: 5 years