JD: E-COMMERCE MARKETING SPECIALIST

• E-commerce Marketing Specialist develops and executes Online Marketing strategies to represent the company's products/brand. This involves managing various Digital Marketing activities, analyzing Campaign Performance, and Optimizing Strategies to achieve business goals. 
• An E-commerce Marketing Specialist is a key player in driving and ensuring a successful online presence for a business.

Responsibilities:

• Developing and executing Marketing Plans:

-      By implementing strategies to attract visitors/clientele to the e-commerce website and encouraging them to interact with products and content. 

• Managing online campaigns:

-      Overseeing the planning, execution, and optimization of various online marketing campaigns, including email marketing, social media marketing, and paid advertising. 

•  Staying up-to-date on industry trends:

-      Keeping abreast of the latest e-commerce trends, technologies, and best practices to ensure strategies are current and effective. 

•  Collaborating with other teams:

-      Working with product management, design, sales, and customer support teams to ensure a cohesive online presence and customer experience. 

•  Digital Marketing expertise:

-      Strong knowledge of Email Marketing, Social Media Marketing, and Website Analytics. 

• Analytical skills:

-   Ability to analyze data, track key metrics, and identify areas for improvement. 

• Communication skills:

-  Excellent written and verbal communication skills for creating compelling content and communicating with various teams. 

• Attention to detail:

-  Ensuring accuracy in content creation, campaign management, and data analysis.