Our client, a MNC F&B chain seeks to hire a Product Development Analyst to be based in CBD Singapore.

• Market Research & Data Analysis: conduct in-depth market research on the Southeast Asian (SEA) market, with a focus on Singapore (SG), analyzing tea consumption trends, the competitive landscape, and supply chain resources to provide data-driven support for product development
• Consumer Research: Investigate local consumer taste preferences using various research methods, including surveys, interviews, and blind taste tests, to identify and meet the precise flavor demands of the target audience
• Product Development & Innovation: Participate in the entire product development lifecycle, including ingredient selection, formula design, flavor adjustments, and sensory evaluation, to enhance product offerings Product Feedback & New Release (on R&D side): monitor post-launch feedback on new drinks, continuously optimizing existing products based on market trends to strengthen competitiveness

• Bachelor's degree or higher in Food Science, Nutrition, Marketing, or a related field preferred
• Minimum 3 years of experience in product development within the tea beverage or FMCG industry
• Familiar with the Southeast Asian (SEA) market is preferred
• Proficient in English and Chinese
• Willing to travel internationally for assignments
• Strong market research and consumer insights capabilities
• Proven ability to independently manage and execute research projects
• Passionate about life; enjoys exploring new stores and novel experiences
• Only Singapore citizens and Permanent Resident

Please include with your application: 

• Reasons for leaving your current and previous employment(s)
• Current / last drawn and expected salary
• Availability / notice period required